Just Listed & Just Sold Posts, Generated Automatically
Every TourKit kit includes all 8 lifecycle stages — Coming Soon, Just Listed, Open House, Price Improved, Under Contract, Pending, Just Sold, and Back on Market — built the moment you create the kit. Only Open House ever needs a second click, to add the real date and time.
No credit card required.
All 8 stages, automatically
One upload generates Coming Soon, Just Listed, Open House, Price Improved, Under Contract, Pending, Just Sold, and Back on Market — every stage, not just one post.
Only Open House needs you
Seven of the eight stages are static and build themselves. Open House is the one exception — add the date and time whenever you have it.
Milestones are free
One credit covers the listing. Re-running a campaign when it goes pending or sells costs nothing.
Sized for every platform
Square and portrait feed posts plus a 9:16 story graphic, all branded and ready to publish.
A caption for every stage
Each of the 8 stages gets its own Instagram + Facebook caption, written specifically for that moment — Open House captions invite people to the date, Just Sold captions are celebratory. Not one generic caption reused everywhere.
Banner does the talking
The campaign banner — with open-house date and time when relevant — renders directly on the image.
Always on-brand
Your color and logo on every variant. A consistent feed without a designer.
How it works
Create the listing once
Upload photos or import from your listing link. All 8 lifecycle stages render immediately.
Hit a milestone
Offer accepted? Open house scheduled? The images and captions are already there — post them.
Update Open House when you know the date
The only manual step in the whole lifecycle — add the date and time, re-run in moments, free on the same credit.
Why lifecycle posting wins
Coming Soon
Build anticipation before the listing goes live — early interest before the crowd shows up.
Just Listed
The announcement that earns the listing its first 48 hours of attention — post everywhere at once.
Open House
Date and time on the banner. Post the feed graphic 3 days out and the story graphic the morning of.
Price Improved
Re-engage buyers who passed the first time — a price drop is news worth posting.
Under Contract
Signal momentum without giving away terms — keeps your pipeline visible.
Pending
An underused post that creates urgency — buyers who hesitated message you on this one.
Just Sold
The proof post. Sellers choosing an agent scroll your feed for these — never skip it.
Back on Market
A second chance at first impressions — fresh graphics, no stale listing energy.
One credit = one listing, and this is just part of the kit
Every kit includes the videos, the posts, the captions, the thumbnails, and the flyer — plus free campaign re-runs for the life of the listing. Plans from $29/month; your first listing is free.
See pricingFrequently asked questions
Do I pay for each campaign post? +
No. A credit is the listing, not the post. All 8 lifecycle stages are included, and re-running a stage later — like adding the open house date — is free.
Do I have to build each stage myself? +
No — all 8 stages render automatically the moment you create the kit. The only one you'll ever touch manually is Open House, because it's the only stage with a real-world variable (the date and time).
Can I schedule the posts? +
TourKit generates the assets and captions; you post or schedule them with whatever tool you already use — everything downloads in standard formats.
What if my open house date changes? +
Re-run the Open House campaign with the new date — fresh graphics and captions render in moments, free on the same credit.
Are the captions different for each stage? +
Yes — every one of the 8 stages gets its own Instagram + Facebook caption pair written specifically for that stage. Just Listed captions invite buyers, Pending captions create urgency, Just Sold captions speak to future sellers. Each is editable.
Ready to try it on a real listing?
Your first listing is free — the complete kit, your branding, no card required.
Start freeRelated: Open House Marketing Kit · Real Estate Reel Maker