NASHVILLE, TENNESSEE

Real Estate & Rental Listing Video Marketing in Nashville

Nashville sells two ways: homes to buyers and stays to visitors. TourKit makes branded videos and posts for both — resale campaigns for agents, booking campaigns for hosts.

Try your first listing free See examples

No credit card required.

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One tool, two markets

Pick Home for sale or Short-term rental per listing. Agents get Just Listed through Just Sold; hosts get New Listing, Now Booking, Dates Open, and Special Rate.

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Metro-wide

From East Nashville and 12 South to Franklin, Brentwood, Murfreesboro, Mt. Juliet, and Hendersonville — the same polished look on every listing.

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Rental-ready captions

Rental captions sell the stay to guests, show the nightly rate as “Rates From,” and never include a street address.

How it works

Pick what you're marketing

Home for sale, commercial sale or lease, or a short-term rental — the kit's wording changes to match.

Upload your photos

Up to 40 per listing. Brokerage and IDX pages can often import from a link; Airbnb and VRBO pages can't, so hosts upload directly.

Post the whole campaign

Videos, posts, captions, and a flyer in minutes — and every later campaign on that property is free.

Content ideas that work in Nashville

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Neighborhood-first listing posts

Buyers comparing Sylvan Park, Germantown, and Inglewood want the feel of the area. Pair the video with a caption about what's nearby.

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Williamson County move-up buyers

Franklin and Brentwood listings reward a longer landscape video on YouTube, shared to Facebook where move-up buyers spend time.

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Fill rental dates around events

When a weekend opens up, post the Dates Open version on the rental's own Instagram and in local travel groups.

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Midweek specials for hosts

Use the Special Rate version to promote slower weeknights — the rate updates on every image.

One credit = one listing, and this is just part of the kit

Every kit includes the videos, the posts, the captions, the thumbnails, and the flyer — plus free campaign re-runs for the life of the listing. Plans from $29/month; your first listing is free.

See pricing

Marketing listings in the Nashville area

Nashville agents cover Davidson County plus a ring of fast-growing neighbors: Williamson County (Franklin, Brentwood, Nolensville), Rutherford County (Murfreesboro, Smyrna), Wilson County (Mt. Juliet, Lebanon), and Sumner County (Hendersonville, Gallatin). Inside the city, East Nashville, 12 South, Germantown, The Nations, and Green Hills all attract different buyers.

What they have in common: buyers see a listing on their phone first. A branded listing video and a vertical Reel give your listing more presence than a photo carousel, and posting every stage — Coming Soon to Just Sold — keeps your feed active while you work.

Marketing a Nashville short-term rental

Visitors come to Nashville year-round for music, food, sports, and events, which is why so many properties here are marketed as short-term rentals. If you host — or you're an agent who sells to investors who do — the rental kit turns the stay's photos into guest-focused posts: a New Listing launch, Now Booking and Dates Open posts to fill the calendar, and a Special Rate version for slower weeks.

Check the rules first. Metro Nashville requires a short-term rental permit, and what's allowed depends on the property's zoning and whether it's owner-occupied. Confirm the current requirements with Metro Codes before marketing a rental — TourKit makes the marketing, not the permitting call.

Agent kit vs. host kit

	Home for sale	Short-term rental
Campaigns	Coming Soon → Just Sold	New Listing, Now Booking, Dates Open, Special Rate
Price label	Offered At	Rates From (nightly)
Captions written for	Buyers (Fair-Housing safe)	Guests (no street address)
Flyer heading	About This Home	About This Stay

Frequently asked questions

Can I use TourKit for both listings and rentals? +

Yes. You choose Home for sale or Short-term rental each time you create a listing, and the campaigns, captions, and labels change to match.

Can TourKit import my Airbnb or VRBO listing? +

No — those platforms don't allow outside tools to read their pages. Upload the stay's photos directly, up to 40 per property.

Do I need a permit to run a short-term rental in Nashville? +

Metro Nashville requires a short-term rental permit, and eligibility depends on zoning and owner occupancy. Check with Metro Codes for the current rules — TourKit doesn't handle permitting.

Does it work for Franklin and Williamson County listings? +

Yes. TourKit works for any address — the kit is built from your photos and listing details.

What does it cost? +

Your first listing is free with no card. Paid plans start at $29/month billed annually for 10 listings or properties a month.

Ready to try it on a real listing?

Your first listing is free — the complete kit, your branding, no card required.

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